The Core Mission

Here’s a two-step plan for achieving the dreams you’re too busy to get to.

1. Acknowledge your Core Mission. Imagine you’re a Fortune 500 company – what is the bottom line, sine qua non of your professional life?

2. For every opportunity that comes your way, ask yourself: is that part of the core mission? If it is, take it on. If it isn’t, say no and say why.

Over time, things that rob your time will stop dropping into your lap, and collaborators will start approaching you with things that actually meet your core mission requirements.